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Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival From Brand: Kogan Page
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- Sales Rank: #1202728 in Books
- Brand: Brand: Kogan Page
- Published on: 2008-10-01
- Original language: English
- Number of items: 1
- Dimensions: 9.44" h x .89" w x 6.54" l, 1.28 pounds
- Binding: Hardcover
- 244 pages
- Used Book in Good Condition
Review
"Comprehensive and accessible." -- ManageSmarter.com
"With well-thought-out, organized and practical advice, this book should be essential to your crisis communication survival kit." -- Communication World
About the Author
Peter Frans Anthonissen is an expert in the field of reputation management and crisis communication. His clients have included Renault, Coca-Cola, Procter & Gamble and the Belgian government. He is a visiting professor at Vlerick Leuven Gent Management School and Universiteit Antewerpen Management School in Belgium. Contributors include: Kathryn Blanchard (USA); Roger Bridgeman (USA); Willem Buitelaar (The Netherlands); Marianne de Bruijn (The Netherlands); Tom Gable (USA); Kathryn H Tunheim (USA); Jerry Hendin (USA); Stuart Hyslop (United Kingdom); Nick Leighton (United Arab Emirates); Thom M Serafin (USA); Bob Oltmanns (USA); Steven Pellegrino (USA); Silvia Pendas de Cassina (Mexico); Nuria Sanchez (Spain); Elizabeth Seigenthaler Courtney (USA); Tony Shelton (USA); Odile Vernier (France); Jim Walsh (Ireland); Tim Wallace (USA); Mania Xenou (Greece).
Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival
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